Choosing A Writer For Your Content

If you want to gain a more prominent web presence, you should work to gain more links to your site from other sites online. One of the best ways to accomplish this is to write and release articles that are closely connected to the topic of your niche and then submit those articles to article submission websites.

If you feel nervous about writing these articles yourself, you can always hire a search engine marketing specialist who will find and manage writers to get your valuable information on the web in article form.

Here are a few tips in selecting the best writer for the job:

1) Find a writer who can put your passion into words.
Make sure they can write in your voice. The best way to ensure that your article takes on the tone and theme that you are looking for is to give the article writer lots of your own words to work from. If possible, have the article writer only write the articles using the content that you provide from your own teleseminars, ebooks, or video presentations--unless they have done through research on the topic and you feel they have the necessary knowledge to get the job done satisfactorily. Only have the writer write your articles using content you provide via teleseminar, video presentations, and the link unless the writer has already thoroughly researched your topic and you feel confident that they can represent you effectively.

2) Keep it shirt and to the point.
Make sure your writer is not too wordy. The ideal article would be about a page long using a 10 point font, ranging between 400 and 700 words long. Any longer or shorter and you run the risk of the article submission sites rejecting your content. If you have so much info that it can't all fit into one or two articles, that's a good thing because you can use it to create more articles...and the more articles you write, the more links you gain that point back to your site.

3) Use valuable information in your articles.
The main focus of your content pieces is to teach the reader something new or to help them solve a problem. You always want to the article to include a call to action. Give the reader a task or project to complete. Bullet points and numbered lists are always a winner because they leave the reader with a "checklist" of what to do when they walk away from the article.

Author Resource:-> Search engine marketing is the most powerful way to drive traffic on the web. With Content Syndication you can control your internet brand. For more info on reputation management go to www.directhorizon.com

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Tips to get the higher position in search engines

Enter a simple word in a search engine and you will find hundreds and hundreds of different sites providing you various types of information on that single word. This is how the internet has changed the complete meaning of searching, reading and also learning. Today, there are thousands of websites providing you different type products, facilities and services to their various customers or users. Each of these sites are scanned thoroughly by the search engines and then ranked accordingly. The sites with the best page ranking are positioned higher in the search engine results. It is very easy to make a site on the net, but to make a site with higher page rank in the search engine is equally difficult.

There are numerous sites on the internet, why should the customer come looking for information in your site? To make it attractive and also get higher rank in the search engine, you have to make sure about a few things. Thus to help you increase your position in the search engine result here are a few very basic but important tips.

1 Select a proper keyword rich title: In any post, the title is the most important part as it is the title that attracts the readers towards your site. Thus, while finalizing the title make sure that it contains the keyword in it. This will help to increase your page ranking.

2 Select the appropriate tags and keywords: Use the best tools to select the best keywords or the tags, to enrich your site. The google adwords keyword tool is one of the best tools that will help you to select some of the best tools for your site.

3 Intellectually use the trailing keywords: the keywords should be used properly for increasing its search engine ranking. You should include your keywords in the post just after the title and also in many other places in the post. Use trailing keywords to make your site keyword rich.

4 Use keywords in the post body: In a post, the body or the content is the most important part after an attractive title. People will visit your site only if the content in the site is informative and not some scrap.

5 Highlight the keywords: in a search engine optimization, the search engines are more attracted to the highlighted keywords. Thus, to increase the search engine ranking, highlight the keywords or the tags.

6 Use keywords in URL's: Select a proper URL for your site. Make sure that it contains the keyword.

7 Navigation menu: the navigation menu used in the site should possibly include the page's title.

8 Don't put irrelevant links: just as a search engine marketing strategy, don't put irrelevant tools in the site.

9 Update regularly: update your site regularly without fail. Update it manually everyday with one post. The search engines don't like the automatic updating of the site.

10 Be alert about the SEO news: Always be alert about all the new SEO news and other highlights. There might be changes in the techniques which might be very important for your site.

Author Resource:-> For more insights and further information about Search Engine Marketingvisit our site http://www.seoconsult.co.uk

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